The Role of Your Business Website in the Age of Social Media

Unless you happen to be in the business of building websites, creating the online side of a new venture isn’t always a great experience. If you are not well versed in the various aspects of creating a web presence, the whole project can seem like an ordeal. In the modern age of social media platforms, you […]

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The Hows and Whys Of Customer Retention

Most businesses put an awful lot of time and money into gaining new customers. Yet the most important source of revenue for most companies is the customer-base that they already have. Customer retention is one of the most important aspects of your business, and crucial for healthy long term profits and growth. So why do customers […]

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Effectively Measuring the Success of Website with UTM Codes

Do you know why digital marketing remains are one of the best channels for marketers to ideally fit into their budget? The major part of digital marketing’s appeal to marketers is the data available through it. It is now easy to trace each dollar spent on digital marketing by weighing it against your uniquely set […]

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Want to Be an Email Marketing Superstar? Email Marketing Infographic

Email marketing is not usually known for producing exceptional results. 52% of those who receive commercial emails won’t perform any action after receiving them, so the click-through rates are historically low. But that’s not to say that every email campaign is doomed to lackluster performance. There’s a lot that you can do to improve the […]

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8 Ways to Make Your Crowdfunding Campaign Pop

If you plan to start a new business but don’t have the money to get the company off the ground, your best bet is to look into funding options to help you get started. In this digital age, there are more options than ever before for making your campaign launch quickly like crowdfunding, for example, […]

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Digital Marketing in 2020: What Trends Await Us?

What awaits us in 2020 in the field of digital marketing and how do you adapt your strategy to the latest trends? Many companies are already creating their marketing strategies and budgets based on plans for advertising on the Internet, which include ads for online search, social media, video platforms, mobile applications, and other channels. […]

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7 Strategic ‘Must-Haves’ to Diversify Your Digital Marketing

Digital content marketing can seem easy and straightforward. However, a successful content marketing strategy makes use of a variety of different kinds of content to reach a variety of different audience members. In this article, we’ll share and explore the top 7 most have strategics to diversify your digital marketing. Besides, your content needs to […]

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How Online And Facebook Reviews Affect Your Brand’s Reputation

Whatever your business is, whether your brand is small or massive, online and Facebook reviews are crucial so it can affect your brand’s reputation. It is because these serve as the reference point for buyers around the world and many people trust them when making their purchasing decisions. In fact, most people check out the […]

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