Multichannel Marketing Everything You Need To Know

Multichannel Marketing: Everything You Need To Know

Multichannel marketing is the implementation of a single strategy across multiple channels or platforms, thus maximizing opportunities to interact with prospective customers. A channel might be email, a print ad, a retail location, a website, a promotional event, a mobile app, SMS messaging, a product’s package, or word-of-mouth. Selection in Multichannel Marketing The main idea […]

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What Is Google Knowledge Panel

What Is Google Knowledge Panel

Knowledge Panels are a type of rich results in Google’s search results pages. They can show information about all kinds of things: businesses, people, animals, countries or plants, for instance. Such a panel appears on the right side of your screen in the desktop search results. It shows details on the particular entity you’re searching […]

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PayPal Alternatives - Best Payments Solutions

PayPal Alternatives: Best Payments Solutions

PayPal’s great, but it’s far from the only option out there. So why would you want to check out PayPal alternatives? Well, here are some key drawbacks to the payment solutions: So if you’ve ever found yourself asking, “What can I use as a PayPal alternative?” we’ve got you. Best PayPal Alternatives TransferWise Best for: […]

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Optimizing Restaurant Website For SEO

Optimizing Restaurant Website For SEO

What exactly does “optimizing your restaurant website SEO” mean? This refers to two things: search engine optimization and performance optimization. These work together to drive customers to your website and eventually to your restaurant. Your address (and more). This is obviously the most important element: people need to know where you are located. There is […]

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How To Make Money With a Podcast

How To Make Money With a Podcast

As podcasts continue to explode in popularity, more and more people are jumping in head-first and creating new shows, to leverage themselves as industry experts, build an audience, connect with more influencers, build personal brands and boost exposure for their businesses. A lot of people are also now successfully using a podcast as an additional […]

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Alexa Rank Explanation and Usage Guide

Alexa Rank Explanation and Usage Guide

Alexa Rank is a third party marketing tool that estimates website traffic and page rank. Often in use by online businesses for competitive analysis. Rankings are a composite between how many people are estimated to have visited the site and how many pages have been viewed. Alexa is most accurate for websites with an Alexa […]

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