Comparison Between In-Stores And Online Stores [Infographic]
Detailed infographic with in-stores (local) vs. online shopping comparison retail, comparing every aspect & adding amazing & curious facts
A detailed infographic with a comparison between the in-stores (local) and online retail stores & shopping, comparing every aspect and adding amazing and curious facts.
As with almost everything else, man has always craved the easy way out when carrying out his everyday activities. This explains why one new piece of technology emerges almost out of nowhere daily. The different light and heavy equipment, machines. So, tools we use for our daily activities are some of the results of man’s quest to make things easier for himself.
One technology that is quickly gaining ground and exists to serve various functions is the internet. This technology was up sometime around the 1990s. It gains space beyond its intended purpose, and it’s almost certain that those who add resources together. To create it will be felling ‘wow’ by its rapid development.
In-Stores vs. Online Stores
It is almost safe to say that the internet is currently the most employed. Form of technology as it serves thousands of different purposes. These purposes range from sending and receiving information to connecting with friends and loved ones. So, buying and selling goods online.
As you might be aware, over a hundred online stores exist. Some of the most notable ones are eBay, Amazon, and Best Buy. Although both in-stores and online stores have their unique pros and cons, many buyers tend to believe that online platforms are easier to use and have more benefits than their in-store counterparts. So, a good point on the comparison between local and online stores.
Although it may be easier to shop online, some find it easier to walk into a store and shop for what they need. Target, a major US, Australian, and Canadian retailer, launched its online platform in 1999. A study shows that it has since made $4 billion in sales with user traffic of 126 million (April 2018). Meanwhile, from its 1,829 in-store branches across the globe, a total revenue of $67 billion has since been made.
We understand that you’d most definitely have a hard time deciding which shopping method to settle for. Therefore, some qualities peculiar to both shopping methods are outlined in the infographic below. It also includes a quick examination of major stores and shopping sites offering both modes of shopping.
After going through this infographic, you will get some information about both store types, and the next time you decide to buy something you need, you’ll have no hard time making a choice. Keep reading to learn more about the Infographic comparison between local and online stores.
Why Customers Prefer to Search the Web
From hygiene to last-minute purchases, shoppers shop online for many reasons. With 24/7 availability, customers can shop at their convenience and outside regular business hours. In addition to comfort, you can save buyers extra money by offering free shipping and a loyalty program.
Lastly, compared to shopping in a brick-and-mortar store, online shopping allows those without transportation or time to make purchases. It even encourages them to buy more than they would buy in a store. Here are more reasons why consumers choose to shop online:
- Save time
- competitive price
Ecommerce Future: In-Stores vs. Online Shopping Comparison
E-commerce statistics estimate that there will be 2.14 billion online shoppers in 2021. Other e-commerce statistics suggest that total global retail sales will grow by 22% by 2023. The study also reported that online shopping is the most popular online activity globally, generating some $3.5 trillion. Online shopping currently accounts for 15% of global retail sales.
To arm your business with the tools it needs to succeed, it’s essential to adopt an omnichannel retail strategy. This will help you maximize your customer base, sales and profits.
How Fixed Shopping Experiences Compare
Even though we live in a digital world, stationary shopping is still very much alive. Despite the growing importance of online shopping, the vast majority of shoppers are still buying in-store. This reduces shipping costs, allows buyers to take advantage of special discounts, and allows customers to preview products before purchasing.
Some in-store shopping styles will never go away. This includes services that provide personal services, food/drinks, etc. Check out the Infographic below for a bigger comparison in-stores vs. online.
Advantages of shopping in store
When shopping in a brick-and-mortar store, consumers have many advantages they do not have when shopping online. Whether trying to dress at their favorite retailers or avoiding shipping costs, online and brick-and-mortar shoppers reap a variety of benefits, including:
- Better customer service: When consumers interact with employees in person, they can get better advice and information about the specific products they’re looking for.
- Returns: Removing items from your cart can be a hassle on a poorly designed website. Sometimes, online shoppers have to leave their websites to remove items from their carts. In-store shopping reduces this hassle by allowing shoppers to remove items physically. Customers can also more easily interact with your return policy when returning in-store.
- Product interaction: Another benefit of shopping in-store rather than online is interacting with the product before making the final purchase. Interacting with an item before buying helps customers determine if the product is right for them.