How to Add a Link to WordPress Posts or Pages

In this article, we'll show you a guide on how to add a link to posts, pages, text widgets, and more in WordPress websites

Updated on July 20, 2023
How to Add a Link to WordPress Posts or Pages

There are several ways to add links to posts or pages in WordPress. You can add links to posts, pages, navigation menus, and sidebar widgets. Do you want to add a link to your WordPress website? So, one of our users asked us how to add a link in WordPress. As a result, in this article, we’ll show you a guide on how to add a link to posts, pages, text widgets, and more in WordPress.

Why are links important?

Links are the bloodstream of the internet. They interconnect websites and Web pages to form a World Wide Web of information. Imagine visiting a webpage that has no links for you to click on. You would have no other option but to click on the back button of your browser.

Hyperlinked text, buttons, and other elements take you from one page to another or from one site to another. Links will tell visitors to your WordPress site where they can find more information about a topic.

When you use links effectively, those visitors spend more time on your site. They will discover more content, buy more products from your online store, and be more likely to subscribe to your email newsletter. Let’s look at how to add links in different areas of your WordPress site easily.

  1. Firstly, go to the web page you want to link to.
  2. Secondly, Copy the URL. It should start with “HTTP://.”
  3. Write the text you want to be a hyperlink. It is good to be descriptive and avoid the phrase “click here.”
  4. Highlight the text you want to turn into a hyperlink.
  5. Click the chain-link icon in Gutenberg, and it looks like this.
  6. Paste in the URL from Step 2.
  7. Finally, click the “enter” button.

It is recommended that you only use this option for links to third-party websites. That way, your users don’t leave your site while visiting it.

If you’re using the old classic editor instead of the block editor, adding links is very similar. 

  1. Firstly, go to the web page you want to link to.
  2. Copy the URL. It should start with “HTTP://.”
  3. Write the text you want to be a hyperlink. It is good to be descriptive and avoid the phrase “click here.”
  4. Select the text.
  5. Click the make link button in WordPress. It looks like this
  6. Paste the URL from step one into the link field.
    It looks like this.
  7. Then click Insert.

Do you want to add links to your site’s navigation menu? WordPress has an intuitive menu editor that allows you to create and manage navigation menus on your WordPress site. Suppose you don’t have a navigation menu setup. In that case, you can create one by entering a menu name and adding, editing, or deleting links if you already have a navigation menu setup.

Adding Internal Links to Navigation Menus:

It’s easy to add links to your website content.

  1. Select the posts or pages to add to the left-hand menu and click the ‘Add to Menu’ button.
  2. WordPress will automatically link to the selected posts and pages.
  3. You can rearrange entries using drag and drop.

Adding External Links to Navigation Menus:

You can also add custom links, such as a link to another website. For example, with this guide, you can add your link Twitter profile URL in the WordPress navigation menu.

  1. Select the arrow next to the ‘Custom Links.’
  2. You can enter the URL and text you want to use for the link and click the ‘Add to Menu’ button.

When you’re done adding links to the menu, remember to click the ‘Save Menu’ button at the bottom of the screen.

How to Add Links in WordPress Widgets

WordPress allows you to add widgets to non-content areas of your website, such as the sidebar and footer. Some of these widgets are automated and have few options. For example, the Latest Posts widget automatically links your recent posts.

However, if you want to add custom text with links in your sidebar, use the Paragraph widget.

  1. You must go to the Appearance.
  2. Widgets page and click the blue ‘+ Block Inserter’ icon in the top left corner.
  3. After that, drag the Paragraph widget to your sidebar or other widget area.
  4. You can enter your text and add a link just as you would add one to a post or page.
  5. Click the ‘Update’ button to store your new widget settings.

Finally, your link should turn blue like other links around the web. You can also use a WordPress Hotkey to insert the link. Preview and Publish: Before publishing your post/page, previewing it’s a good idea to ensure the link works as expected.

When satisfied, click the “Publish” or “Update” button to activate your changes. You have successfully added a link to your WordPress post or page. Visitors can now click the link and be redirected to your provided URL.

Therefore, we hope this guide on how to add a link to posts, pages, text widgets, and more in WordPress has been of help to you. In conclusion, that’s it! If you have questions, feel free to leave a comment below.