In this article, you’ll learn what a YouTube trailer is, why you and your channel need it, and what it should look like. Tips on how to make the best channel trailer for YouTube are also included. Review top tips & strategies for YouTubers to attract subscribers & how to make the best channel trailer.
How to Make a Channel Trailer for YouTube?
YouTube is ranked second on the TOP list of the most visited websites, with more than 1.9 billion users and over 24 million subscribers. Such a vast audience is the dream of any YouTuber. Yet, catching all these people in the nets of your charisma, personality, and enthusiasm is not that easy. The most challenging thing to do is to let them know that your channel exists and persuade them that it is not like hundreds of others broadcasting for the same target audience.
Your YouTube channel trailer can do all that and make your video’s view count rise to the sky. This article is a kind of manual (but much more live and impressive) on making your teaser hit the goal.
How to Make a YouTube Trailer That Will Turn Viewers to Subs?
First impressions matter when you present your product (in this case, your YouTube channel) to people who know nothing about you or the content you produce. Your trailer should be the essence of everything you do on the channel. It should reflect your personality, show who you are and what your message is, inspire viewers, and stimulate them to hit the subscribe button.
YouTube is a social media where vloggers tie their viewers emotionally. This is why presenting yourself to your potential subscribers is essential. It’s like you get acquainted with each person following your channel, becoming closer to them. Emotional connections play a huge role, especially when advertising some products on your channel. People are more likely to purchase if the blogger they follow says they need it.
Do you think creating a trailer costs a fortune? You are mistaken. A YouTube channel trailer is easy to make using top tools. This online tool for video creation and editing is available in free and paid versions. You don’t have any ideas on how it should look, do you?
So, don’t worry! Thirty-five different templates are available. Choose the one that best matches your channel theme and get down to creating a great trailer. All sorts of special effects and video editing tools will help you make your video look stunning.
How to Make a Trailer? A Step-by-Step Instruction
Making a trailer for a YouTube channel is relatively easy for people engaged in creating video content. Here is a step-by-step instruction on what you are supposed to do: Best tips YouTubers attract subscribers:
- First, sign in to your YouTube account and visit your channel page.
- Secondly, use a Customize Channel button to move on to the page where you can upload your video.
- Fill out the video description. Using the preferred SEO tags will increase your video conversion and make it visible to more people.
- Finally, go to the ‘For new visitors’ tab and set this video for your channel trailer. That’s it!
Tips For Making a YouTube Trailer Work
Producing a quality trailer requires some knowledge about the content you are to put into your video channel presentation. The time it should last and other things that might increase your subscribers’ count also matter. We hope these tips will be helpful to you.
Show – Don’t Talk
Remember that YouTube is a social media site that provides video content. People who hang out there perceive information visually. 59% of people prefer watching a video to reading a text, let alone listening to long speeches. Video is also a preferred way of getting information about a product or service for 72% of customers. Keep that in mind when working on your channel trailer.
Don’t only talk about what your channel can offer—show it to the viewers. You can add shots from the videos already uploaded to your channel. The highlights are a great way to show all the topics you cover and give a viewer a better understanding of what to expect and what to be excited about. Keep reading t review top tips for YouTubers attract subscribers.
Present Yourself For YouTubers Make Channel Trailer
Even if you have thousands of subscribers on YouTube, you need to present who you are to those who see you and your videos for the first time. Address your target audience; tell them who you are and what goals you set for your channel. You have to be engaging. Moreover, you have to energize your public. You must be understandable and close; you must be the person they’d like to meet in real life.
Make Sure Your Video Is Short: Best Tips for YouTubers to Attract Subscribers
A channel trailer is a video that has to hold viewers’ attention. Scientists say videos under two minutes long are most engaging. Yet your goal is to impress a person with what he/she sees on the screen and make him/her make a fast decision—hit the subscribe button. So, the most effective duration of a trailer ranges from 30 seconds to one minute.
Being limited to such narrow frames, you must use this time as effectively as possible. Write a script or at least outline the main points you’ll discuss in the trailer. This will save the precious seconds you have to use wisely. The amount of information you give in this short video can be huge, and it’s pretty challenging to turn it into a brief text.
Branding Matters For YouTubers Make Channel Trailer
The style of each YouTube channel is unique, and sometimes, when scrolling down the feed page in search of an exciting video, the eyes of the people catch the colors. So, they have already seen the fonts and logos. If the videos on your channel have some peculiar symbols or designs, use them in your channel trailer as well.
Catch Your Viewers
Engaging new people in what is going on in your trailer in the very first seconds is crucial. In the intro, you must find their sensitive place, aim at it, catch the viewers on your hook, and keep them watching this video until the very last second. Usually, addressing directly to the target audience is the thing that does it. But it would be best if you also sounded engaging, promising, and juicy so the visual and the audio receptors could work in synergy and help you change your audience’s attitude from indifferent to positive.
Don’t Forget About a Call to Action.
When creating your channel trailer, don’t forget about its final goal – subscription. Telling about your product is good, but you must stimulate the viewer to become a subscriber. A call to action is a crucial part of the trailer. The words you can choose may differ, but they shouldn’t sound like a request. They should make a person believe that he/she has a choice. The phrases you can use may look like:
- Firstly, If you want to see more cool videos, subscribe!
- Secondly, press the subscribe button to get more exciting videos on your feed!
- This is still not everything I can show you. Subscribe to get more!
- Finally, don’t miss the following video, subscribe, and come back again!
Final Thoughts For YouTubers Make Channel Trailer
The success of your YouTube Channel is the success of your strategy. Use the possibility to create a trailer wisely and make it look perfect. Customizing your channel is crucial, turning it into your personality reflection (you can look up some tips here). Make the most of your opportunities; the results won’t make you wait. I wish you millions of subscribers! Good luck!
