Interlinking posts is an important part of SEO. When you want to improve the SEO of your WordPress site, you should understand how to interlink articles or blog posts for maximum effect in search engines—knowing which posts must be interlinked and what type of anchor text you should use while interlinking is important. Here in this guide are some tips on how to effectively interlink your WordPress blog posts and improve SEO for better ranking.
Interlink WordPress Blog Posts
There are multiple WordPress plugins that you can use to interlink articles or posts in WordPress automatically. However, we recommend that you interlink manually. WordPress plugins are only limited in their capacity, and they can’t interlink exactly in the way humans can.
When you do it manually, you will have complete freedom regarding where to interlink, how to interlink, and what anchor text to use. Here are some tips on how to effectively link your WordPress blog posts:
Relevant Links
When interlinking, you should keep the relevance factor always at the top of your mind. Never link posts with no relation, even distantly, as it could lead to your website penalization because of over-optimization. For example, linking to an online mobile store from a page about a site’s mobile-friendliness is a bad practice. Make interlinks in a way that helps readers to explore the current topic further.
WordPress Interlink Anchor
Take care of anchor text. Usually, the anchor text that you use for interlinking should contain keywords you want to rank on. However, you should also take the user’s needs into consideration. Merely focusing on keywords when interlinking posts is not recommended.
The best idea is to make it as descriptive and natural as possible while also including keywords to earn more trust in the eyes of the major search, get more SEO benefits, and improve your ranking. The key point is not to disfigure your text and include unnatural-sounding phrases to get a good anchor text link.
It’s always a good idea to link to older posts from new posts on your interlink WordPress sites. This will ensure that you’ll not forget older posts. In addition, you can link to pages from blog posts or articles on your site. So, all you need to remember is that the older posts you’re linking to are highly relevant to the new posts.
Use Plugins
WordPress plugins can help you automatically interlink relevant posts based on certain criteria or keywords. One popular plugin for this purpose is “SEO Smart Links,” which can be customized to suit your needs.
Update Old Posts
Regularly review your older blog posts to ensure they are up-to-date and relevant. As you publish new content, add links to newer posts where appropriate. This keeps your internal linking structure current and dynamic.
Create Topic Clusters
Organize your blog posts into topic clusters where related content links to a central pillar page. This approach helps search engines understand the topic’s relevance and gives readers a comprehensive resource.
Avoid Overloading with Links
While interlinking is valuable, please don’t overdo it. Too many links in a single post may overwhelm readers and dilute the SEO value of each link. Aim for a natural and reasonable number of links per article.
If you already have a large WordPress site with many links (including navigation) on every page or post, you should take care. The more internal links you have in a post, the less juice each link will pass. So, it’s good to keep the number of internal links low.
Interlink WordPress Blog Posts- Video Tutorials
Final Words About Interlink WordPress Blog Posts
While you continue to do interlinking for SEO on your WordPress site, their number will also increase with time. Therefore, you should not just interlink posts and then forget about them. It’s important to manage them effectively. You can use Google Analytics to monitor the interlinking structure of your site and identify the user search pattern and discover missed opportunities for greater success.
Moreover, ensure that you don’t have too many broken links. You can use various tools to track broken links on your site. As a result, fix them as quickly as possible. If you follow these interlinking best practices, it will surely boost the SEO of your WordPress site quickly. We hope this guide with some best tips on how to effectively interlink your WordPress blog posts and improve SEO for better ranking.