Over recent years, people have been spending more time browsing on their mobile devices than on their regular desktops or laptops. This is largely due to the ease of use and convenience that mobile devices offer, as they can be taken virtually anywhere. Check out this guide with tips for the process of creating a responsive website and making the site mobile-friendly.
Due to this increase in use, it has become clear to many businesses that their websites need changing to suit the regular mobile user. While this doesn’t mean altering their desktop site, it does mean giving their consumers and clients a new way to view their site. If you are struggling to think of ways to do this, it’s important to take note of some critical tips.
Reasons Your Website Should Be Mobile-Friendly
- Search Engines: Make your WordPress site mobile-friendly if you want to rank in search engines. Search engines like Google encourage mobile responsive sites and block non-responsive sites.
- Display and visibility: Mobile-friendly WordPress sites look best on small screens and tablets. If your website is not responsive, your visitors are more likely to leave immediately, and your bounce rate will increase. This can negatively impact your SEO efforts.
- Usage: More than half of the world’s web traffic comes from mobile phones and tablets. Therefore, you should make your website mobile-friendly to connect with a larger audience.
Now that you know the importance of a responsive website, check out this guide for simple tips to follow the process of creating a mobile responsive website:
Using a Mobile Responsive WordPress Theme
The easiest way to make your WordPress site mobile-friendly is to choose a mobile-responsive theme. But what if you’re already using a non-responsive theme?
Fortunately, most new WordPress themes are fully responsive by default. However, many other non-responsive themes are updating their services to give users a mobile-friendly experience.
In this case, it is worth upgrading or switching to another mobile WordPress theme.
Although your branding should remain the same for desktop and mobile sites, it is difficult for mobile users to gather the information they need when viewing a desktop website from a small screen.
Speed it Up Make Your Website Mobile-friendly
Your computer will have more processing power than your mobile device, meaning you will need to speed up your mobile version. With this speed, people will be able to read important details from your site or complete purchases.
There are a few ways you can do this, from downsizing images. So they load quickly to remove a flash player from the video. With each small alteration, you will find this makes a marked improvement in the speed of your site. Not only will this increase traffic to your site. But it can also boost sales if you have a product or service to sell.
Consider Shorter Blog Posts for the Mobile-friendly Website
When someone uses their mobile device to read, they are usually hoping for short bursts of information that they can read on the go. However, with long blog posts, there is a lot of dedication needed to read each one.
It can also be the opposite of being user-friendly to have large paragraphs and small fonts taking up the screen. You should consider posting shorter articles on your site. So people can absorb the information they need in a better way.
If the length is integral to each of your posts. You can make them mobile-friendly by changing the font size and paragraph lengths.
Top tip: Scattering each post with images can also help to break up the text and make it more digestible.
Test Often
The number one rule to ensuring the quality of anything is to test it often. There is no exception when it comes to making your website mobile-friendly. You may have created the ideal website for mobile, but as time goes on, So, you will find that some issues must be resolved.
For example, if you have a store checkout, it could take too long to process payments from your prospective customers.
Concluding
Pay attention to mobile users and become a smarter marketer. Whatever the cost, in terms of time or money, to adapt your website to a mobile-friendly version, it will be a smart investment to make in your brand. I hope this guide has helped you learn how to creating a mobile-friendly website. If you liked this article, let us know in the comments section below.
