There are different ways to grow your email lists, encourage people to visit your website and promote offers. Popups are a popular and effective strategy that businesses of all sizes use. You can use popups not only with Emails but also implement them on your site. If you’re using WordPress, you can use several nice high converting popups design plugins, and you can also use Elementor to create popups.
To optimize your popups, match the design to the rest of your website. Make sure it blends into your site template and style to achieve consistency. Another thing to do is to have a clear call to action (CTA), use contrasting colors, experiment with other formats, utilize microcopy, make your popup design mobile-responsive, and customize.
Here are the top 10 high-converting email pop-ups you can find inspiration:
Simple Text-Only Popup Design – Lilach Bullock
Who would believe that a simple popup design could work? Lilach Bullock’s Simple Text, Only Popup Design, makes it happen.
Yes, its popup is simple. But the company converted more than 57% of website visitors because of the design.
The popup also consists of a headline about the company’s services. The language used is fun to read, catching many people’s attention. Lilach Bullock emphasizes to provide something for free every time visitors subscribe. You can do the same thing.
2-Step Mobile Popup Design – USSLC
Another popup design you can find inspiration is USSLC’s.
Let’s say you’re unable to increase conversions with your popup. Don’t worry! USSLC has something that would enlighten your mind.
Unlike Lilach Bullock, USSLC employs multiple modal popup designs. Yes, it can be tricky. But it helps the company convert over 25% of potential web visitors. Then, they achieve more than a 10% boost in their daily sales.
It features an image of their free tutorial on student loans, which catches possible prospects’ interest.
Lightbox Popup Design – Eczema Company
Another good popup is Eczema Company’s design. Converting around 13.7% of mobile visitors, Eczema Company uses many campaign types to encourage visitors to sign up right away.
What makes this popup design different from the rest is that Eczema Company emphasizes their free eBook thrice, giving retention and impact to readers. Eczema Company also highlights the benefit of being a subscriber.
How about the design? Well, the popup pairs an image of a happy woman with a picture of food, enabling visitors to learn the services within a second or two.
Cloudways Seasonal Popup Design
Would you ever believe that Cloudways’ holiday marketing campaigns led to a 120% increase in free trials? Yes, you read it right.
What makes their design interesting and effective? Well, the copy is tied to seasonal imagery. Gift, for example, indicates seasonal good cheer. On the contrary, Drop gives every visitor the chance to avail of a 30% discount coupon.
The design is also stunning. There are images of the Christmas tree, gifts, and Santa, which relate to a seasonal theme.
You can also make your popup design catchy and stylish. But don’t overdo it. Simple but effective designs are more than enough.
WholeWhale Nonprofit Popup Design
In terms of simple and high-converting popup design, WholeWhale won’t be left behind.
The copy has a clear headline and consistent Call to Action, reinforcing the idea of education to readers easily.
Many companies struggle to craft a good popup due to a lack of clarity and inconsistency. While many things run in your mind, keep your popup consistent, clear, specific, and thought-provoking.
WholeWhale can match their popup to visitor’s behavior using the page-level targeting of OptinMonster. Visit the official website of the OptinMonster for more information.
Popup Design With Arrow – Logic Inbound
Client’s conversion has been a common concern for startups and even well-established companies.
There’s a trusted OptinMonster you can use if you are in the same predicament.
Just like what the company did to Logic Inbound Popup Design, your chance of converting prospects to customers is high.
With easy to navigate and quality popups, Logic Inbound got a 1500% increase in customer conversions. Free trial signups have doubled. What sets Logic Inbound different from competitors is that they always change and experiment with campaign layouts.
Salt Strong Slide-in Design
Over the past few years, using popups on mobile websites has been a tricky and daunting task for small, medium-sized, and large businesses.
But there are platforms, like OptinMonster, that make the process even easier. It’s mobile-friendly while staying compliant with the industry’s existing regulations and standards.
With a combination of OptinMonster’s slide-in campaigns, Salt Strong could increase client conversions by 185%.
Salt Strong Slide-in Popup Design includes quizzes, building brand awareness, and getting visitor’s attention. The grey background of the design stands apart from the competition. The CTA is also visible.
Geo-Targeted Design – IMSource
IMSource has been getting massive popularity because of its effective approach to web popup design.
Developed to provide the audience with high earnings from affiliate marketing, IMSource Geo-Targeted Popup Design catches the interest of the company’s target market.
The design only consists of a white box with some red letters, helping visitors see the message right away.
Since availability, IMSource is committed to reaching the highest spending prospects from different geographical areas. OptinMonster’s geo-location targeting makes it happen.
Incorporating this feature into the company’s system helps them increase conversions up to 6500%.
Digital Marketer Exit-Intent Design
No business owner wants to lose prospective visitors. To recover any abandoning prospect, Digital Marketer used Exit-Intent Technology from OptinMonster. They also have Yes/No forms to direct visitors to their purchase page.
Compared to other popups in this list, Digital Marketer’s design acknowledges those about to leave. But it does not stop there. The copy also gives them reasons to stick around.
Split Tested High Converting Popups Design
How can you measure your campaign’s effectiveness? Which of your campaigns that worked and didn’t?
To find answers to these questions, all you have to do is to test your campaigns.
Create and enjoy a high-converting popup design today!