If your goal is to become a professional author, then you’re going to need to market yourself — the publishers aren’t going to come to you! The best way to market yourself in today’s climate is to create a blog that showcases you as an author and your writing talents. If you manage to build up a strong following and fanbase before going to a publisher, then you can secure your book deal in an instant. To find to out what you need to start such a blog, make sure to read on.

Author Blog Creation

How to Start an Author Blog
Writing for blog


Hone in on your writing niche

There are a number of different professional paths for you to go down when you resolve to become a career writer. You could go down the creative route, for instance, and devote your time to storytelling or working with publishing houses. Or, you could become a copywriter and provide numerous pieces of writing each day on various different topics.

In order to ensure that your audience does not become confused when they access your site, they need to know what kind of writer you are. This means that you have to hone in on your specialty and choose the content that you wish to upload accordingly.

Pick a domain name and choose a hosting package

Once you’ve honed in what kind of writing blog you wish to run, you need to pick a domain name. This could be an alias or writing title that captures your creativity, or it could be your name if you wish to present yourself as a professional.

Then it’s time to really get your blog up and running — in this instance, you must purchase a hosting package as soon as possible. If WordPress is the CMS that you have chosen for your site, then you should tap into the hosting services of Onyx.io. This triple-redundant 100% NVMe SSD platform will allow you full control over your files, meaning you would be able to tailor your content around the audience that you attract.

Make space for your portfolio

When it comes to designing the layout of your author blog, whatever you do, just make sure you leave enough space for your portfolio. This is what is really going to convince employers or publishers that you are someone who takes their writing seriously, so it needs to be easily accessible for them.

More importantly, it needs to be complete. This, or course, means that you have to work on your portfolio at all times. The best piece of advice in this instance is to just add to your resume whenever you accomplish something a bit different, such as writing in a certain style or writing for a specific purpose.


A good author blog could be the missing piece to the jigsaw that is your attempt to market yourself and your writing. By starting a blog and taking the above advice, you could end up attracting double the amount of employers and publishers than you stood a chance of attracting before. More importantly, you could drum up a fanbase of readers for yourself — with them in tow, who knows where your career could take you?

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