Top Platforms To Start A Successful Blog: A Guide for Aspiring Bloggers

In this tutorial, you'll see the top platforms to start & grow a successful blog, the best guide for aspiring bloggers

By Claudio Pires
Updated on January 28, 2024
Top Platforms To Start A Successful Blog: A Guide for Aspiring Bloggers

Looking to start your blog, however unsure of which platform to use? You have plenty of options when choosing a blog platform to start a successful blog. But each has different pros and cons, so where’s the best place to begin a blog in 2024 and beyond? That’s the question I will try to answer in this post. In this guide, you’ll see the top platforms to start & grow a successful blog, the best guide for aspiring bloggers.

Top Platforms To Start A Successful Blog: What To Look For?

Top Platforms To Start A Successful Blog What To Look For Guide Aspiring Bloggers

Before diving into the list, knowing what you’re looking for in a blogging platform is helpful. As a beginner, you’ll want a blogging platform that’s easy to set up, has a low learning curve, and doesn’t require any coding skills.

You’ll also need to consider what kind of blog you want to create, now and in the future. As your blog grows, you may like to change the look of your site and add more features for your growing audience. That means it’s essential to choose a blogging platform that’s flexible and has room to grow. Starting off with the wrong platform can make it very difficult to switch later on.

WordPress: Best Platforms to Start a Blog

WordPress.org is the world’s most popular blogging software. Started in 2003, WordPress now powers more than 30% of all websites on the internet. Note: It’s easy to confuse WordPress.org with WordPress.com, a blog hosting service mentioned later in this list. See our guide on the difference between WordPress.org and WordPress.com.

WordPress.org is an open-source free blogging platform that allows you to build your website or blog within minutes. It is a self-hosted solution, meaning you must sign up with a WordPress hosting provider. WordPress is an excellent option if you want complete control over your blog’s future.

WordPress.org stands as a colossus in the blogging world, favored by those who desire full control over their site’s functionality and appearance.

  • Customization at Its Best: Offering over 55,000 plugins and countless themes, WordPress.org is a paradise for those who want to tailor every aspect of their blog.
  • SEO Mastery: With advanced plugins like Yoast SEO and All in One SEO Pack, you can fine-tune your content for optimal search engine performance.
  • Monetization and Growth: WordPress.org is ideal for bloggers looking to monetize their sites through various channels like eCommerce integration, ad placement, and affiliate marketing.
  • Community and Support: A massive community of developers and users ensures you have extensive support and resources.

Wix Best Platforms to Start a Blog

Wix is an intuitive site builder that lets you integrate a blog at the click of a button. But, Wix is one of the top-rated blog website builders around. It’s not hard to see why the Israel-based company boasts over 80 million users.

You can launch a blog with your Wix site on any plan, from the Free plan upwards. However, you must sign up for the $13/month Combo plan to connect your domain name. This will also enable you to get rid of Wix ads. We’d recommend upgrading to a paid Wix plan. It’s a small price to pay to make your blog look professional.

The more professional your blog, the more readers will trust you. Think about it. When you go into a bookshop, would you pick up a book with adverts stuck all over the front cover and different authors’ names on it? When it comes to templates, Wix has a great selection of stunning and up-to-date templates for you to choose from.

  • Drag-and-Drop Interface: Its intuitive website builder allows you to create professional-looking blogs without any coding knowledge.
  • SEO Advantages: Wix has significantly improved its SEO capabilities, offering a comprehensive suite of tools to help your blog rank higher.
  • Design Diversity: With hundreds of customizable templates, Wix caters to various styles and preferences, ensuring your blog stands out.
  • Wix App Market: Enhance your blog with numerous apps and services available within Wix’s ecosystem.

Top Platforms To Start A Successful Blog: WordPress.com

A blog hosting service from the same company, Automattic, that’s behind WordPress.org. Launching your blog on WordPress.com is free, but you have to pay for extra features like storage and your domain name.

Like Wix and Weebly, to remove the WordPress.com logo, you need to upgrade to a paid plan, which starts from $4 a month. WordPress.com works in the same way as drag-and-drop builders. You construct your blog by selecting and moving elements around on your screen

SEO is one of WordPress.com’s strengths, with sites loading quickly and backed up by robust infrastructure. Setup is fast, and the platform is straightforward to get to grips with. On the downside, customization opportunities are limited – especially compared to WordPress.org. You can’t edit the code and you don’t have complete control over your blog.

Medium Best Platforms to Start a Blog

It’s hard to pin down how many users Medium has. Once they focus on sharing how much time is spent on the platform reading instead. I dig it. The platform was founded by Twitter co-founder and former CEO Evan Williams as a response to the hyper-short limits of Twitter, hence the name Medium. Medium category page

There was some distinction between even longer blog platforms at one point, but that’s dissipated by now. In 2017, Medium had 60 million unique visitors. From personal experience, I know that when I read on Medium, I read with curiosity and intent. I’m ready to spend time reading, and the read times on each article get me to commit to sticking it out for the whole thing.

Posting with Medium is super simple. There’s a clean, white WYSIWYG editor (what you see is what you get). As you type, you know what the post will look like when it’s published. You’ll find that tips and tricks to format your post are a little hidden in the simplicity of the interface.

Ghost – The Sleek, Speed-Oriented Platform

Ghost is a unique platform designed for simplicity, speed, and SEO efficiency, appealing to minimalist bloggers and content marketers on top platforms guide aspiring bloggers.

  • Performance and Speed: Built on modern technology, Ghost is lightning-fast, ensuring a smooth experience for your readers.
  • SEO and Social Media Integration: Ghost provides excellent SEO features out-of-the-box, along with easy integration with social media platforms.
  • Membership and Subscription Features: If you want to build a membership-based blog or offer premium content, Ghost has robust tools to support these models.
  • Developer-Friendly: While user-friendly, Ghost also offers advanced customizations for those with technical expertise. In this tutorial, you’ll see the top platforms to start & grow a successful blog, the best guide for aspiring bloggers

Blogger – The Reliable and Straightforward Choice

Owned by Google, Blogger remains a steadfast option for those seeking simplicity and integration with Google’s suite of tools.

  • Easy to Set Up and Manage: Blogger offers a user-friendly interface that is perfect for beginners.
  • Integration with Google Services: Enjoy seamless integration with Google AdSense for monetization and Google Analytics for traffic analysis.
  • Free Hosting by Google: A reliable and cost-effective solution for hobby bloggers or those testing the waters.
  • Customization and Templates: Although not as extensive as WordPress, Blogger offers a range of templates and basic customization options.

Conclusion: Making the Right Choice for Your Blogging Journey

Selecting the ideal blogging platform depends on your specific needs, technical skills, and the type of audience you wish to engage. While platforms like WordPress.org offer limitless customization and control, ideal for the tech-savvy blogger, platforms like Wix and Squarespace cater to those seeking ease of use and design elegance. For community engagement and exposure, Medium is unparalleled, whereas Blogger and Ghost offer simplicity and specific advantages like Google integration and speed, respectively on top platforms guide for aspiring bloggers.

In the realm of blogging, content quality, SEO optimization, and audience engagement are key. Choose a platform that aligns with your goals and strengths, and embark on a blogging journey that not only fulfills your creative aspirations but also maximizes your online presence. Remember, the journey of a thousand miles begins with a single step – choose your platform wisely and start crafting your blogging success story today. Happy blogging!

Claudio Pires

Claudio Pires is the co-founder of Visualmodo, a renowned company in web development and design. With over 15 years of experience, Claudio has honed his skills in content creation, web development support, and senior web designer. A trilingual expert fluent in English, Portuguese, and Spanish, he brings a global perspective to his work. Beyond his professional endeavors, Claudio is an active YouTuber, sharing his insights and expertise with a broader audience. Based in Brazil, Claudio continues to push the boundaries of web design and digital content, making him a pivotal figure in the industry.