Top SEO Strategies

In this article, we will show you the best & top SEO (search engine optimization) strategies and techniques for your online business growth

By Claudio Pires
Updated on July 20, 2023
Top SEO Strategies

Even in today’s day and age, SEO (search engine optimization) is still very much relevant. After all, it’s that one fail-proof way for websites to reach the top landing pages on search results. SEO is undeniably a part of every digital marketing plan of businesses. As a result, in this article, we will show you the best & top SEO (search engine optimization) strategies and techniques for your business growth.

Key Search Engine Optimization (SEO) Techniques

When you incorporate these techniques and strategies in your marketing plan, your goals as a website become more quantifiable and achievable. While it may seem like a daunting task, it isn’t an impossible one. In fact, it’s doable.

Here are some of the top SEO strategies that you can apply:

1) Post Something Different And Better

With the thousands of websites and content on the Internet today, you need to put something different. This means that your research and development team also has to look for topics or content that will be fresh for your visitors. Or, these could be content that you haven’t already posted about.

The best way for you to know about what these content are is for you to have a poll as to what content they may be looking for. Consider all these suggestions, and assure your visitors that you will post about them.

Another SEO strategy is to post about bigger, better solutions. For example, you run a parenting blog. You meant to post about the ways for parents to have a stronger bond with their children. As you search the other websites around you, you’ll find that most top websites post only ten solutions.

Make yourself better by posting twenty or thirty ways! That way, you’ll find more traffic coming to your site. Surely, parents will appreciate those extra tips. To have the best tips on posting new and fresh content, having help from an excellent agency, such as RankFire SEO, can work to your advantage.

2) Top SEO Strategies- Optimize Keywords

Keywords may be a highly overused term when talking about SEO. These keywords refer to the evergreen words, or constant words, that are usually used by Internet visitors when they key in a search. Search engines will only have something to read through or skim through in your content through these keywords.

When you employ excellent keyword use on your page, you’ll start bringing yourself up to even better rankings than you used to. As a part of your content development strategies, do take the time to search through what keywords are appropriate for a particular content you may have.

3) Post Visual Content

Especially in this day and age, more Internet users prefer to browse through visual content. Reading through long content clad only with texts can get boring and monotonous. When you have visuals, your content becomes more attractive to Internet users. Hence, you’re able to attract more visitors to your site.

Here is one of the top SEO strategies with some of the best types of content that site visitors are always looking for:

  • Graphs and charts, they make data easier to comprehend
  • Screenshots and pictures, especially when you’re posting about a step-by-step procedural guide
  • Graphics and visualizations make concepts easier to understand

With this in mind, always remember the general rule with visuals. Create that perfect balance between having enough visuals without compromising your page loading speed. This means having only one to two visuals for every post. To keep things interesting, shake it up by using different visuals for every post.

4) Check Your Page’s Loading Speed

As aptly mentioned in the section above, one of the most important parameters to keep in mind is your page’s loading speed. No matter how excellent your content is, you’ll lose visitors if your page doesn’t load fast.

In SEO, you only have three seconds to make that wait count. Beyond that, your page visitors are bound to leave. There is numerous software online that you can use to check your page loading speed.

5) Top SEO Strategies – Using Backlinks

Backlinks, or inbound or incoming links, are links from other websites that point to your website. In the context of off-page SEO (Search Engine Optimization), backlinks strategies play a crucial role in determining the authority and popularity of a website.

Search engines, like Google, consider backlinks a vote of confidence from one site to another. The more quality backlinks a website has, the higher its perceived authority and credibility, which can positively impact its search engine rankings.

6) Social Proof to Boost SEO

In simpler terms, social proof means that when individuals are unsure about what to do or how to behave, they tend to look to what others are doing and follow suit. There are several forms of social proof for better SEO techniques, including:

  • Testimonials and Reviews: Positive customer reviews, or recommendations can influence potential buyers to trust a product or service.
  • Social Media Engagement: The number of likes, shares, comments, and followers on social media can serve as an indicator of popularity or credibility.
  • Celebrity Endorsements: When a well-known figure endorses a product or brand, it can persuade people to associate positive attributes with that item.
  • User-generated content: Customer-generated content, such as photos or videos, using a product or service can provide social proof of its usefulness.
  • Expert Opinions: People often rely on the advice and recommendations of experts or authority figures to make informed decisions.
  • Crowdfunding success: A project or idea that has received significant financial support from many people can inspire confidence in potential backers.

Conclusion About Top SEO Strategies

It’s time for you to accelerate the achievement of your business goals this year. We hope this article with the best and top search engine optimization (SEO) strategies has helped you. It’s not too late if you employ the best SEO techniques.

With success in mind, this is one of the best ways to move forward quickly. Being able to reach top landing pages or search results. Remember the basic equation: more traffic means more visitors. And more visitors can mean more profit for your business.

Claudio Pires

Claudio Pires is the co-founder of Visualmodo, a renowned company in web development and design. With over 15 years of experience, Claudio has honed his skills in content creation, web development support, and senior web designer. A trilingual expert fluent in English, Portuguese, and Spanish, he brings a global perspective to his work. Beyond his professional endeavors, Claudio is an active YouTuber, sharing his insights and expertise with a broader audience. Based in Brazil, Claudio continues to push the boundaries of web design and digital content, making him a pivotal figure in the industry.