In this blog post, we will look at and analyze the best time to write and publish a blog post. Here’s the scenario. You have just written the best blog post your brand will ever publish. The one that you know has the potential to go viral on social media. Check out this article to learn how often should you blog, what is the perfect time to write a post, and the ideal frequency & best days.
The one that you know will drive a lot of qualified traffic to your website generating leads and ultimately sales. You’ve optimized it for search, checked it twice for grammatical errors, and you’re ready to schedule it to go live. Then you stop. Why? Because it’s at this point you ask yourself the ultimate question—when. When is the best time to publish a fantastic blog post? What day of the week? The time? Fortunately, you don’t have to guess.
The Right Time To Write
We’re all busy, I appreciate that really I do. I work from home, and I’m lucky enough to have my own office space. However, I’m still able to become distracted even so. Distractions usually come from my family. It’s not bad, but it usually means I can’t get much writing done when my whole family is at home with me.
Often my kids will come running into my office shouting and screaming, as kids do. Come to think of it so does my wife. Especially if I’ve forgotten to do something, she’s asked me to do.
That being said, with those kinds of distractions, I can do other blogging tasks, but definitely not writing. Writing requires my total focus and undivided attention.
I do most of my blog writing when the house is quiet. That’s usually the days when my kids are at school, and my partner is at work (like right now, it’s 9:18 am, and I’m in full writing mode for this blog post). I have 5 days a week and 7 solid hours each day to make use of, so that’s plenty of writing time for me I’d say. The point I’m trying to make here is this.
If it’s at all possible on your end, avoid writing blog posts when you have too many distractions going on. If you’re interrupted quite a few times when you’re busy writing, your concentration and focus will be significantly affected.
Do Not Lose Your Flow
When your focus and concentration are broken too many times, what do you think happens? I’ll tell you what happens, you lose motivation and will to continue writing.
Or worst still, you continue writing. However, the result won’t be as good as you’d like it to be. In other words, the quality of your writing will be affected.
If your distractions can be removed, such as simply switching off the television or radio. If you have a family, on the other hand, it might be best to wait until it’s quite to write your blog posts, whenever that might be.
Or to go to a place where it is quiet and where you will not experience too many distractions. Often during the summer holidays, I’ll head down to my local Starbucks, plug myself into some noise cancellation headphones like this one, and right away with zero distractions. My favorite tool for distraction-free writing also is the Byword Application for Mac.
Take Full Attention
Again, we all live busy lives. Some of us work full-time jobs or go to college or whatever. We all get tired, and often after a long day of being busy, we won’t feel much like writing anything as bloggers, right?
I don’t like writing anything when I’m tired of myself. If I’m going to write content for a new blog post, it usually happens during the morning after I’ve dropped the kids off at school. Check out this article to learn how often should you blog, what is the perfect time to write a post, and the ideal frequency & best days
Coffee Helps
The morning works best because I’ve also had a good breakfast and some serious coffee fixes. I avoid writing in the afternoons, or the evenings even, because by which then my concentration or motivation is nowhere near as high.
Once again, I appreciate that you might not be able to write your post whenever you feel fresh and alert because you might have other commitments going on in your life, such as work or college.
The key is to find the best alternative time in your busy life that you can use to write blog content and when you’re not feeling too tired.
Do Your Research to Find Perfect Time To Write a Blog Post
From personal experience, I’ve found that it’s best not to write a single word until you’ve done your homework first. That means first learning and researching, gathering data, information, resources, and everything else. Studying first is critical if you want to write a great blog post. I get it. You want to start writing about a hot topic that’s the rage right now.
But instead of just adding to the noise, you could make your post the one that truly stands out above the rest. If at all possible on your end, don’t write until you’ve done your homework first. I recommend that.
Learn About What You’re Writing
Also, trying to write about a topic and learn about it simultaneously will only take up more of your time, resources, and energy and frustrate the living crap out of you.
Trust me, I’ve done this, and it doesn’t work. It’s best to learn first, research, digest, then come back in a day or so to write your epic post, uninterrupted, of course.
Here’s a list of some tools and resources I use to help me do blog topic research: Evernote. NinjaOutreach. BuzzSumo. LongTailPro (For keyword research). Inbound.org. Check out this article to learn how often you should blog, what is the perfect time to write a post, and the ideal frequency & best days to publish.
Useful Information
Really? Yes. Once again, I don’t believe in writing just for the sake of writing. I think in writing when you have something valuable and worthwhile to share with your community. Something practical, compelling, thought-provoking, entertaining, and all the rest.
You should also avoid trying to sound like a “broken record” when writing your content. By that, I mean writing and publishing rehashed content. There’s enough of it out there.
However, please don’t confuse rehashed content with repurposed content. If you share something with your audience, make sure it will get them thinking and, most importantly, taking action with the Ideal Blog Post Frequency.
Motivation
Don’t just write for the sake of writing. If you’re not feeling the vibe for writing your blog post, don’t bother writing at all. Seriously, go and do something else entirely.
Over time, you’ll get to know your business’s audience so well that you’ll know exactly what they want and when they will most likely like it. That will help you build a loyal audience and keep them engaged for the long haul.
Perfect Time To Write a Blog Post Checklist
- Audience demographics: Understand your target audience and their habits. Consider their age group, professions, and lifestyles to gauge when they will most likely be online and engaged with your content.
- Time zones: If your audience is spread across different time zones, aim to publish your blog post at a time that accommodates most of your readers. Analyze your website or blogging platform’s analytics to identify the geographic distribution of your audience.
- Peak traffic periods: Study your website analytics to determine the peak traffic periods when your audience is most active. This data will help you schedule your blog post to coincide with high-traffic times, increasing the likelihood of engagement.
- Industry trends: Stay updated with industry trends and news. If a specific event, product launch, or industry development is relevant to your blog, consider publishing your post around that time to maximize its visibility and relevance.
- Experiment and analyze: Conduct experiments by publishing posts at different times and days of the week. Analyze the engagement metrics such as views, comments, and shares to identify patterns and determine which timing resonates best with your audience.
- Consistency: Establishing a consistent posting schedule can help build anticipation and loyalty among your readers. If you consistently publish new content on specific days or times, your audience will come to expect and look forward to your posts.
Conclusion Perfect Time To Write a Blog Post
Once again, there isn’t a definitive answer to the question: When is it a good time to write blog posts? It greatly depends on many criteria and elements. It greatly depends on so many factors.
You can go right ahead and create a blogging schedule by all means, but at the end of the day, if you don’t feel like writing or don’t have a topic worth writing about.
Or if you can’t put aside the time to write blog posts, or perhaps you’re tired, what good is a blogging schedule? It isn’t. If anything, it’s bloody useless. Figuring out the best time to write content for your blog comes with experience and trial and error. All the best!
