4 Tips to Improve Your Online Presence

4 Tips to Improve Your Online Presence

Thanks to advances in technology, more people have access to the digital realm than ever before, be it through their desktop PC, tablet, or mobile phone. This is great news for small businesses as it means digital marketing campaigns are not only able to reach a huge number of people, but also reach audiences across […]

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SEO 101: What Are Backlinks And How Do They Work

SEO 101: What Are Backlinks And How Do They Work

When you venture into the world of digital marketing, you’ll know that Search Engine Optimization practices or SEO are still key. For your marketing campaign, you can do no wrong by religiously following through with SEO practices. You wouldn’t go through all of the hassles of creating a website, without the intention of ranking well […]

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How Digital PR Can Help Boost Your Brand’s Presence

How Digital PR Can Help Boost Your Brand’s Presence

Digital public relations (PR) is a strategy that businesses use to increase brand awareness using online methods. It’s actually similar to traditional PR in many ways, but digital PR offers the opportunity for companies to reach and influence a much broader audience, something that’s impossible to achieve through offline methods. Digital PR relies on modern, […]

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5 Content Marketing Apps & Tools for 2020

5 Content Marketing Apps & Tools for 2020

With the advent and continued growth of the online business, content marketing is the in-thing. However, for your content marketing to stand out, you need the right apps and tools to mount a superior online campaign. The year 2020 has seen the improvement of most of these apps and tools with the introduction of new […]

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Ways to Make Your Clients Feel Valued

Ways to Make Your Clients Feel Valued

For many businesses, a significant amount of their revenue comes from their return clients and customers. According to one of the many studies conducted on the matter, approximately 40% of a business’s revenue comes from about 8% of its repeat customers. This number makes these clients very valuable. In order to continue to nurture this […]

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The Power and Benefits of Buying Expired Domains

The Power and Benefits of Buying Expired Domains

Nowadays, you can easily create a website for your blog or business. Content management software and hosting providers have allowed the average person to open their domain with just a few clicks. One crucial part of website maintenance is checking when your registration ends. A lot of people have a misconception that they own the […]

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AI Marketing Tools to Boost Business

AI Marketing Tools to Boost Business

If you’re familiar with marketing, you’re aware that marketing covers a wide range of tasks, platforms, and content styles. The scope of work in marketing can easily balloon, and many of us find ourselves scrambling to get everything done from one week to the next. Luckily, there are a number of AI marketing tools available […]

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