10 Best AI Visibility Platforms

The best tools for tracking ChatGPT, Google AI Overviews, Gemini, Perplexity and other AI answer engines

13 mins read
Silkscreen illustration of a marketer comparing brand visibility across ten AI answer engine lenses.

Editorial note: This ranking prioritizes AI-engine coverage, visibility and citation depth, usability, actionability and pricing flexibility. Features and pricing change quickly, so publishers should recheck commercial details before publication.

AI visibility is becoming a core search metric

Search visibility is no longer limited to ten blue links. Buyers increasingly ask ChatGPT, Gemini, Perplexity, Microsoft Copilot and Google’s AI search experiences for product recommendations, comparisons and direct answers. That means a brand can perform well in classic SEO while still being absent from the AI-generated answers that influence discovery and buying decisions.

AI visibility platforms fill that measurement gap. They monitor prompts, collect AI responses, track brand mentions and citations, compare competitors and reveal the sources that influence generated answers. The best tools also help teams move from reporting to action by identifying content gaps, citation opportunities and changes in share of voice over time.

Below are ten of the strongest AI visibility platforms to consider in 2026. Llumo takes the number-one position in this ranking because it combines a broad tracking feature set with an unusually flexible pricing model: marketers can use the hosted platform for free with their own API/provider keys, or choose prepaid and subscription options when they want the AI usage managed for them.

The core signals to look for when evaluating an AI visibility platform.
The core signals to look for when evaluating an AI visibility platform.

Top 10 AI visibility platforms at a glance

RankPlatformBest forPublic entry point*
1LlumoOverall value & flexible scalingFree BYOK; managed usage from $29/mo
2ProfoundEnterprise AEO intelligenceFrom $99/mo billed annually
3Peec AIClean AI search analyticsPaid; usage based on prompts/models
4OtterlyAIAccessible daily monitoringFrom $29/mo
5ScrunchAI visibility + agent experienceFrom $250/mo billed annually
6WritesonicSEO + GEO in one workflowFrom $79/mo billed annually
7Semrush AI VisibilitySEO teams already using SemrushFrom $99/mo per domain
8Ahrefs Brand RadarLarge-scale AI visibility researchCustom prompts from £40/mo
9SE Ranking AI Search ToolkitAgency SEO + AI reportingFree trial; paid plans/add-on
10AIClicksPrompt tracking + AI content workflowsFrom $59/mo

*Public pricing shown where clearly published and comparable as of August 2026. Annual billing terms, add-ons, included engines and usage limits vary by vendor.

The 10 best AI visibility platforms in 2026

AI visibility platforms help marketers measure how brands appear inside generative answers, not just traditional search rankings.
AI visibility platforms help marketers measure how brands appear inside generative answers, not just traditional search rankings.

1. Llumo

Best for: Teams that want powerful AI visibility tracking without being locked into expensive prompt bundles   |   Visit platform

Llumo stands out because it separates the AI visibility software from the cost of running the underlying AI checks. Its bring-your-own-keys model lets users connect supported providers and use Llumo’s hosted tracking platform without paying a Llumo software subscription. For agencies, developers and high-volume SEO teams, that can make scaling hundreds of prompts much more economical than plans that bundle every AI response into a fixed monthly allowance.

The platform tracks the signals that matter for AEO and GEO: visibility by prompt and model, competitor share of voice, citations and source domains, historical movement, individual AI responses and query fan-out. Public product information also lists support across major surfaces including ChatGPT, Claude, Gemini, Grok, Mistral, DeepSeek, Perplexity, Copilot, Google AI Mode and Google AI Overviews.

Llumo is also no longer BYOK-only. Users who prefer a simpler setup can choose subscriptions with AI usage included, starting at $29 per month, or add prepaid credit without committing to a recurring plan. That combination of free BYOK, managed usage and pay-as-you-go makes it unusually flexible for both small teams and larger monitoring programmes.

Key strengths: Free hosted BYOK option • Unlimited prompts on BYOK • Citation and source analysis • Competitor tracking • Query fan-out and response drill-down • Prepaid and subscription options

Pricing note: Free with your own provider keys; managed AI usage plans currently start at $29/month.

Why Llumo ranks #1 in this comparison: pricing flexibility without giving up the core AI visibility workflow.
Why Llumo ranks #1 in this comparison: pricing flexibility without giving up the core AI visibility workflow.

2. Profound

Best for: Enterprise brands that want a deep, full-stack AEO platform  

Profound is one of the most mature dedicated AEO platforms and is particularly strong for larger organisations. Its Answer Engine Insights product tracks visibility scores, share of voice, sentiment, citations and competitive performance, while additional products cover prompt demand, AI crawler activity and automated content workflows.

The platform’s newer dashboard and reporting features make it well suited to teams that need repeatable stakeholder reporting. Profound also goes beyond simple prompt tracking with Prompt Volumes, Agent Analytics and Agents, creating a broader operating layer for AI search rather than a single monitoring dashboard.

The trade-off is cost and plan segmentation. The Starter plan focuses on ChatGPT, while broader engine coverage is available on higher tiers. For enterprises that need governance, deeper analytics and workflow automation, that premium may be justified; smaller teams may find lighter tools easier to adopt.

Key strengths: Enterprise-grade AEO analytics • Strong reporting and dashboards • Prompt demand data • AI crawler analytics • Content and automation workflows

Pricing note: Starter is publicly listed from $99/month billed yearly; Growth is $399/month billed yearly; Enterprise is custom.

3. Peec AI

Best for: Marketing teams that want a focused, easy-to-read AI search analytics product  

Peec AI has built a strong reputation around a clean interface and a straightforward set of AI visibility metrics. Teams can track visibility, position and sentiment, then drill into prompts and sources to see why competitors are appearing and which domains are being cited.

Its public product information highlights daily prompt execution, source visibility, country and model filtering, Looker Studio connectivity, API access and MCP on appropriate plans. That makes Peec a good fit for data-driven SEO and content teams that want AI search analytics without the complexity of a broader enterprise suite.

Peec’s model selection and prompt allowances vary by tier, so buyers should compare the number of prompts, projects and AI engines they actually need rather than looking only at the headline plan.

Key strengths: Clean dashboards • Visibility, position and sentiment • Source and citation analysis • Daily tracking • Looker Studio, API and MCP options

Pricing note: Paid plans are structured around prompt volume, projects and model selection; check the current pricing page for live plan prices.

4. OtterlyAI

Best for: SMBs and agencies looking for an accessible entry point into daily AI search monitoring 

OtterlyAI is one of the easiest ways to start tracking AI search without committing to an enterprise platform. It monitors prompt performance, brand mentions, rankings, sentiment and citation links, with daily tracking and simple reports that are approachable for SEO and content teams.

Its core plans cover ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot, while Google AI Mode, Gemini and Claude can be added separately. That modular approach is useful when a team only needs a handful of engines, although add-ons can increase the real cost for broader coverage.

Otterly is especially attractive for smaller teams that want a traditional SaaS experience with predictable setup and a relatively low starting price.

Key strengths: Low entry price • Daily tracking • Brand and citation monitoring • Unlimited team members on published plans • Useful GEO research and audit tools

Pricing note: Lite starts at $29/month; Standard is $189/month and Premium $489/month on current monthly pricing, with annual discounts available.

5. Scrunch

Best for: Brands that want AI visibility monitoring plus technical optimisation for AI agents   

Scrunch combines AI search monitoring with a broader Agent Experience Platform approach. Alongside prompt monitoring, citations and competitor visibility, it focuses on how AI agents access and interpret a website, including bot traffic and content delivery for AI crawlers.

Its public documentation lists support for nine major AI platforms, including ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, Claude, Microsoft Copilot, Grok and Meta AI. Scrunch is therefore a strong option for teams that see AI search as both a marketing measurement problem and a technical website-experience problem.

It is positioned above entry-level monitoring products on price, but the wider technical layer can make sense for brands with serious AEO programmes and engineering support.

Key strengths: Nine-platform coverage • Citations and competitive monitoring • AI bot traffic analytics • Agent Experience Platform • Technical and content optimisation signals

Pricing note: Current public pricing starts around $250/month when billed annually, with higher Growth and Enterprise tiers.

6. Writesonic

Best for: Teams that want traditional SEO, AI content and GEO workflows in one platform   |   

Writesonic has evolved well beyond AI writing. Its current platform combines SEO, content production and AI search visibility, which makes it attractive to teams that would rather work in one integrated stack than buy a separate GEO tracker.

The AI visibility layer tracks prompts and answers across major platforms, while higher tiers add sentiment analysis, broader model coverage, AI search volume, alerts, integrations and an Action Center designed to turn visibility gaps into tasks. Content creation and site auditing sit in the same product, which can reduce handoffs between analytics and execution.

The main consideration is that the lower plans have narrower AI engine coverage than enterprise tiers. Buyers should check whether the specific answer engines they care about are included before choosing a plan.

Key strengths: SEO + GEO in one platform • Prompt and answer tracking • AI bot analytics • Content creation and audits • Action workflows on higher tiers

Pricing note: Starter is currently listed from $79/month billed annually, with Basic from $199 and Growth from $399.

7. Semrush AI Visibility Toolkit

Best for: SEO teams that already live inside the Semrush ecosystem   

Semrush brings AI visibility into a familiar SEO environment. Its AI Visibility Toolkit covers brand performance, competitor research, prompt research, daily prompt tracking and AI-readiness auditing, while connecting naturally with the wider Semrush stack.

For organisations already paying for Semrush, this can be operationally convenient: traditional rankings, competitive research and AI visibility can be reviewed without adding another standalone vendor. The toolkit currently monitors mentions across ChatGPT, Google AI, Gemini and Perplexity and includes 25 tracked prompts on the base AI Visibility package.

The limitation is value at scale. Additional domains, users and prompt limits can add cost, so dedicated AI visibility tools may be more economical for agencies managing many brands or very large prompt sets.

Key strengths: Strong SEO integration • Prompt and competitor research • AI readiness audit • Familiar reporting environment • Good fit for existing Semrush users

Pricing note: AI Visibility Base is currently $99/month per domain when billed annually; additional domains and prompt capacity are extra.

8. Ahrefs Brand Radar

Best for: SEO and research teams that want broad market-level AI visibility data  

Ahrefs Brand Radar approaches AI visibility from two directions. Custom Prompts lets teams monitor the exact buyer questions they care about, while the AI Visibility Index uses Ahrefs’ large prompt dataset to research how brands appear across AI search at market scale.

That research depth is the differentiator. Brand Radar can reveal mentions, citations, AI share of voice and competitive visibility across hundreds of millions of search-backed prompts, making it useful for category analysis as well as ongoing brand monitoring.

It is particularly compelling for existing Ahrefs users because custom AI prompt checks are included with paid plans at defined limits. The broader AI Visibility Index is a separate paid product, so smaller teams should decide whether they need category-scale research or only custom prompt tracking.

Key strengths: Huge prompt research dataset • Custom prompt monitoring • Mentions and citations • AI share of voice • Strong connection to SEO and search-demand data

Pricing note: Custom prompt packages currently start around £40/month in the UK; the AI Visibility Index starts around £159/month.

9. SE Ranking AI Search Toolkit

Best for: Agencies that want AI visibility alongside established SEO reporting and automation   

SE Ranking has expanded its SEO suite with a dedicated AI Search Toolkit covering AI competitor research, AI results tracking and source analysis. It tracks brand mentions, links, positions, competitor visibility and historical movement across ChatGPT, Perplexity, Gemini, Google AI Overviews and Google AI Mode.

Agency workflows are a particular strength. AI visibility data can be connected to reporting and automation tools, and SE Ranking promotes API, MCP, Looker Studio and workflow integrations for teams that need client reporting or automated checks across multiple projects.

For users who already rely on SE Ranking for traditional SEO, the AI toolkit provides a logical extension. Dedicated GEO platforms may still provide broader model coverage, but the combined SEO-and-AI workflow is useful for agencies that want fewer tools.

Key strengths: AI competitor research • Mentions and linked citations • Historical tracking • API/MCP and reporting integrations • Strong agency workflow fit

Pricing note: A free visibility checker and 14-day trial are available; extended AI Search functionality is tied to paid SE Ranking plans and add-on limits.

10. AIClicks

Best for: Growth teams that want AI visibility tracking combined with content execution   

AIClicks combines AI visibility monitoring with optimisation and content features. Its plans track brand mentions, citation sources and competitors across multiple AI platforms, while also including AI-optimised article allowances.

The Starter plan offers a relatively accessible entry point, and the Pro plan increases prompt volume, supported models, websites and monthly responses significantly. This makes AIClicks worth considering for teams that want monitoring plus a built-in route to produce content around visibility gaps.

As with other bundled platforms, the key question is whether you will use the execution features. Teams that only need measurement may prefer a more specialised tracker, while teams that want both monitoring and content production may get more value from the combined package.

Key strengths: 10+ AI platforms available • Daily prompt tracking • Citation and competitor monitoring • AI content generation • Accessible starter tier

Pricing note: Starter is currently $59/month; Pro is $189/month, with higher Business options available.

How to choose the right AI visibility platform

The “best” platform depends less on the prettiest dashboard and more on how you plan to use the data. Before buying, compare the following five areas:

  • Engine coverage: Make sure the platform tracks the AI products your customers actually use, not just ChatGPT.
  • Prompt and response limits: A cheap plan can become expensive if every prompt, engine, location or daily run consumes a separate allowance.
  • Citation depth: Brand mentions matter, but source-level data tells you which websites and pages are actually shaping AI answers.
  • Competitive context: Look for share of voice, competitor mentions and prompt-level comparisons rather than a single visibility score.
  • Actionability: The most useful tools help you understand what to change, whether that means content, citations, technical crawlability or off-site authority.

For most teams, the practical starting point is to define 25–100 commercially meaningful prompts, run them consistently across the most important AI engines and track mentions, citations and competitors over time. Once that baseline is stable, expand into more markets, personas and prompt clusters.

Frequently asked questions

What is an AI visibility platform?

An AI visibility platform tracks how a brand, product or website appears in AI-generated answers. Typical metrics include brand mentions, citations, share of voice, position, sentiment, competitor visibility and the prompts that trigger each result.

Is AI visibility the same as SEO ranking?

No. Traditional rank tracking measures positions in search engine results. AI visibility measures whether a brand is mentioned or cited inside generated answers, which can vary by model, prompt, location and time.

Which AI engines should I track?

Most brands should start with ChatGPT, Google AI Overviews or AI Mode, Gemini and Perplexity, then add Copilot, Claude, Grok or other engines when they matter to the audience or market.

How often should AI visibility be checked?

Daily tracking is useful for high-priority prompts because AI answers can change frequently. Weekly tracking can be enough for larger exploratory prompt sets where trend direction matters more than day-to-day movement.

What is the best free AI visibility platform?

In this comparison, Llumo is the strongest free option because its BYOK model lets users run the hosted platform without a Llumo software subscription while paying their chosen AI providers directly for usage.

Final verdict

AI search is becoming a measurable acquisition and brand channel, and the tooling is maturing quickly. Profound is a strong enterprise choice, Peec and Otterly are approachable dedicated trackers, Scrunch adds a technical agent-experience layer, and established SEO suites such as Semrush, Ahrefs and SE Ranking now offer credible AI visibility products of their own.

For the broadest combination of cost control and core tracking capability, our #1 pick is Llumo. The free BYOK model is especially compelling for teams that want to scale prompt tracking without paying a software markup on every AI response, while prepaid and subscription options keep the setup simple for users who prefer managed AI usage.

Claudio Pires

Written by

Claudio Pires

Co-founder of Visualmodo, Claudio is a senior web designer and developer with over 15 years of experience in content creation and technical support. A trilingual expert fluent in English, Portuguese, and Spanish, he brings a global perspective to digital design. As an active YouTuber and industry specialist based in Brazil, Claudio is dedicated to pushing the boundaries of web development and sharing his insights with a global community.

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